South Wales Police re-launch designated driver scheme

For the second year running, South Wales Police have teamed up with 60 plus pubs and restaurants to launch their designated driver scheme.

Ahead of the busy Christmas period, the 60 plus licensed premises will offer free draught soft drinks to designated drivers. A designated driver is someone who abstains from drinking alcohol to act as the responsible driver.

The aim of the scheme is to promote responsible drinking with road safety in mind. The Holiday Inn Hotel Cardiff (pictured) was one of the first premises to sign up to the new scheme, which included The Philharmonic, Brewhouse and Revolution among many others across Cardiff and the wider force. 

Claire Dewhurst South Wales Police licensing Officer said, “‘I am really pleased to have launched I’m DES’ (Designated Driver) Scheme for the second year in a row.

The scheme would run with customer’s making themselves known to bar staff as ‘DES’ then they are given a wrist band and given free draught soft drinks/squash.

The scheme has already proved to be really successful. We are encouraging everyone to participate especially during this festive period when everyone is out enjoying themselves. We all know it can sometimes be a burden being the designated driver but we are hopeful that this scheme will encourage more people to be aware of drink driving and the importance of being safe on the roads.”

So many premises are on board to support this worthwhile initiative.  DES is not just for Christmas! Be a hero! Be a DES! And if you are a Licensed premise and would like to join the scheme then please contact your local licensing team.”

Richard Platts, General Manager of Holiday Inn, Cardiff said, “We are delighted to be a part of this innovative scheme set up by South Wales Police. We want to ensure our customers have the most enjoyable time this Christmas while also being responsible, and this scheme certainly helps that!”

The DES scheme was included as part of a partnership group within Cardiff - Cardiff Community Alcohol Partnership (CAP) and has won a national award for its work in educating 18-25 year olds about the risks of excessive drinking.  The partnership was praised for the work it has done to engage 18-25 years olds in Cardiff.

The full list of licensed premises signed up to the scheme can be found below:

• The Philharmonic, 76-77 St Mary Street, Cardiff 
• Revolution, 9-11 Castle St, Cardiff
• Retro, 7 Mill Lane, Cardiff
• Brewhouse, Brewery ¼, Cardiff
• The Bluebell, 33 High Street, Cardiff
• The Daffodil, 33 Windsor Place, Cardiff
• The Dock, Mermaid Quay, Cardiff Bay
• The Park, Barry 
• The Admiral, Canton 
• The Cottage, Cardiff 
• The Cornwall, Grangetown
• The Bute Arms, Aberdare
• The Royal Exchange, Llandaff North
• Metros Nightclubs, 10 Bakers Row, Cardiff
• Misfits, 7 Miskin Street, Cathays, Cardiff
• The Royal George, 1-5 Mackintosh Place, Cardiff
• Clayton Hotels, St. Mary Street, Cardiff
• Holiday Inn, Castle Street, Cardiff
• Park Inn Hotel, Mary Ann Street, Cardiff
• The White Hart, Wine Street, Llantwit Major
• Tudor Tavern, 14 Church Street, Llantwit Major
• Llantwit Major RFC, Boverton Road, Llantwit Major
• The Kings Head, East Street, Llantwit Major
• The Old Swan Inn, Church Street, Llantwit Major
• The Boverton Castle, Boverton Road, Llantwit Major
• Tech Tramshed, Pendyris Street, Cardiff
• Cardiff Marriott Hotel, Mill Lane, Cardiff
• Trecco, Porthcawl
• General Picton, Porthcawl
• Hi Tide, Porthcawl
• Prince of Wales, Porthcawl
• White Horse, Coychurch, Bridgend
• Chaplins, Maesteg
• Liquid Lounge, Maesteg
• The Bird, Maesteg
• Brocks, Maesteg
• McNamara Arms, Maesteg
• Baileys Arms, Mountain Ash
• The Jeffrey Arms, Mountain Ash
• Cefn Pennar Inn, Mountain Ash
• Bute Arms, Aberdare
• No 20, Aberdare
• Prince of Wales, Aberdare
• The Tipsy Owl, Pontypridd
• Cardiff Arms, Treorchy
• The Lion Hotel, Treorchy
• Barcode, Merthyr Tydfil
• Kooler, Merthyr Tydfil
• Clwb Crown, Merthyr Tydfil
• New Crown Inn, Merthyr Tydfil
• The Drovers Arms, Cefn Coed, Merthyr Tydfil
• Windsor Hotel, Merthyr Vale, Merthyr Tydfil
• Colliers Cwtch, Treharris, Merthyr Tydfil